The 2024 Broker Services Survey results and takeaways are in, and it’s time to dive into the results!
What do employers really want from their brokers? We’ve gathered up the answers and there is so much to discuss!
Each year Zywave conducts the Broker Services Survey to hear employers thoughts on the constantly evolving broker-client relationship. The 2024 Broker Services Survey results will give you direct insight into what employers across the United States want from their broker partners as well as the most pressing challenges that employers are currently facing.
Here’s a little sneak peek at one of the findings: The second most important selection criterion, at 52.67%, was that brokers are “trusted advisors rather than insurance salespeople.” Watch the on-demand webinar now to find out what was #1! Plus, get your copy of the full survey report here.
